If you want to have a larger online presence for your business, and have lots of ideas to actually achieve that but not enough time and/or manpower to manage it, then crowdsourcing may be for you. It gives you an opportunity to access a huge resource of skilled and highly talented individuals who can quite literally take on any type of challenge. If this sounds like something that would benefit you and your organization, then you may want to start searching for a good crowdsource platform.
How a Crowdsource Platform Can Help You
All business owners, regardless of whether they own a huge multinational or a one man freelance operation, can use crowdsourcing to their advantage. It is particularly beneficial in today’s online world. The word itself is a compound word made up of both ‘crowd’ and ‘outsourcing’. Essentially, it means that you ask other people, from a crowd of others, to complete a piece of work on behalf of you. These crowds are becoming increasingly large because so many people now use crowdsourcing for their business. Asking these individuals for their expertise is known as an ‘open call’.
The question is, of course, why you would want to send the work that is individual to your company out to a huge group of people, instead of to a single individual who you can check and vet. If you have ever tried outsourcing (as opposed to crowdsourcing), however, you will know that it is difficult to find someone who has all the creativity, passion, and skill levels that you need. It seems that an individual will always be lacking somewhat on either of those three elements. This is why you avoid with crowdsourcing, however, because so many people are working together that, when combined, they have all three elements.
The next question then becomes why someone would agree to have their skills used in that manner, since they will never be able to claim any form of ownership on the work that they do. The reason for this is that people can build on their own skills by working on a single element of a larger project that they would otherwise not be able to complete. For them, it equates to both income and experience, as well as networking opportunities.
Crowdsourcing is usually done for specific pieces of work, such as writing, graphic design, cataloging, or research. However, that is not to say that you won’t be able to crowdsource in a different area of work. If there is something that you have considered as a development, it is likely that you will be able to find someone who is able to work on it for you. The reason why crowdsourcing is so successful is because many people, each with high but individual skills, are able to join forces and complete a project to the exact requirements of the client, within a set period of time and according to a specific budget as well.